On October 10 2011, the first public announcement of Leisure Suit Larry: Reloaded was made by Clevver Games.
On October 22 2011, a new official Leisure Suit Larry Facebook page was created. Soon more coverage followed, including by Spike TV with Al Lowe and Paul Trowe as guests.
The Kickstarter
On April 2, 2012 Al Lowe and Replay Games announced the Leisure Suit Larry: Reloaded Kickstarter. Paul Trowe, CEO of Replay Games, had obtained the Intellectual Property License from CodeMasters (who obtained the IP from Activision Blizzard and published the disastrous Leisure Suit Larry: Box Office Bust) and had convinced Al to come out of retirement for the remake of the first Larry - Leisure Suit Larry in the Land of the Lounge Lizards. Rather than making a new Leisure Suit Larry title, they went for a remake - a condition by Codemasters to see if they could pull it off. As Replay Games approached various publishers, it soon became clear that none of them wanted to support the project as the Larry franchise had in their opinion a bad image. Therefore, following Tim Schafer's massive success through his own Kickstarter project, Replay Games was going to try using the same funding method and see if the Larry fans would support it. Their target was $500,000, to be achieved by 05/02/2012, so in one month. The target was achieved on April 25, one week before the Kickstarter deadline and by the final day the project had achieved $655,182, not including separate Paypal endorsements. Replay Games stated during the Kickstarter that, if $650,000 would be achieved, they would alo add a new game location and a new babe to the game!
Leisure Suit Larry 1 - Reloaded: Kickstarter Video (04/02/2012)
There were tons of updates during the Kickstarter, including new reward tiers. The reward tiers were as follows, with each tier also containing the rewards of the tiers below it, except for limited quantity tiers:
$5 or more: A 5-pack of full HD wallpapers in 1920x1080 resolution of "the girls of Leisure Suit Larry" (plus one of Larry himself). $15 or more: Digital Copy of the game $25 or more: a download link to the complete digital musical soundtrack. $40 or more: a specially designed t-shirt, exclusive to Kickstarter backers.
The Leisure Suit Larry 1 Kickstarter T-shirt
$50 or more: Game premium: a PDF file, suitable for printing of "The Art of Leisure Suit Larry: Reloaded", a book of production drawings, concept art, and high-res game art. $75 or more: Alpha & Beta testing. $100 or more: Collector's Edition: a physical game and game box, a CD of the soundtrack of the game, a softcover version of the Art of Leisure Suit Larry: Reloaded art book, and a Leisure Suit Larry Brand Condom (still in its wrapper, lol) $150 or more: Lefty's Bar Pack: one shot glass from Lefty's, and four matching coasters, spicy cinnamon breath spray and a "reveal" pen featuring a lovely lady from the reloaded version of the game. $250 or more: Collector's Premium Edition: A deck of Leisure Suit Larry playing cards featuring the characters from the game, and 3 gorgeous, ceramic Leisure Suit Larry Casino Chips $500 or more: Signed Edition: a limited HARDCOVER edition of "The Art of Leisure Suit Larry: Reloaded," signed by Al Lowe, a "Special Thanks" in the game credits, and a sheet of 20 authentic, collectible Leisure Suit Larry legal postage stamps. $750 or more: Larrywood's Walk of Shame Edition (exclusive, 20 available): your name in the game, engraved on its own individual star set into the sidewalk somewhere in Lost Wages (We reserve the right to let Larry or the Narrator make some kind of comment about it when he finds it) $1,000 or more: Limited Edition (exclusive, 50 available): signed and numbered lithographs of custom Larry artwork and one of a limited edition (again, only 50) "Girls of Leisure Suit Larry" calendars with custom artwork, again numbered and signed by Al Lowe. $1,100 or more: Lizard's Edition (exclusive, 2 available): one of two large Leisure Suit Larry banners (each contains an exclusive typo), signed by Al Lowe. $1,250 or more (exclusive, 5 available) Pervert's Edition: YOUR face into one of those pervert-yelling patrons in the convenience store when Larry buys a rubber. $2,500 or more (exclusive, one available): Doggie Style Edition: Your dog in the game, urinating on Larry. $2,500 or more (exclusive, 2 available) Drunk's Edition: your name and image to recreate you as a down-on-your-luck, staggering, sloppy drunk. $5,000 or more (exclusive, 4 available): Lefty's Bar Edition: be a patron at Lefty's Bar $5,000 or more (exclusive, 6 available): Disco Edition: your name and likeness as one of the people in the Lost Wages disco. $5,000 or more (exclusive, 1 available): Naked Edition: be the broke gambler wandering the streets of Lost Wages wearing nothing but a barrel! $5,000 or more (exclusive, 1 available): Age Verification Edition: your name in the bank of quiz questions of the age verification in the beginning of the game. $10,000 or more (exclusive, 2 available): You will be flown (domestic airfare only) to Seattle to enjoy lunch, dinner, or a morning-after breakfast with Mr. Al Lowe himself. He'll sign whatever you want him to sign, answer all your questions, tell you some dirty jokes, and pick up the check! You'll be put up overnight and sent back home happy, fed, and loaded down with all the goodies.
The Kickstarter had even higher pledges up to $50,000 for which the reward (including all other tiers) was to spend a weekend in Las Vegas with Al Lowe and Josh Mandel, but those tiers remained unfilled.
There were also tons of video updates by Al Lowe, Paul Trowe, Josh Mandel, Sabine Duvall and others during the Kickstarter:
Al Lowe Speaks (04/06/2012)
Paul Trowe tells all! (04/12/2012)
Josh Mandel says Hello! (04/13/2012)
Al Gives You More (04/17/2012)
Adventure Mob execs talk. (04/20/2012)
Sabine Duvall: COO of Replay Games (04/22/2012)
Fireside Chat (04/24/2012)
Johnny A's Larry series walkthough Marathon (04/27/2012)
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